All-time Dutch soccer hero Frank de Boer
Just became your head coach
Fun Fact: Frank was born just around the corner from our Dutch office
The Dutch are known for being a very no-nonsense, direct people. But if you ask a Dutchie who in the Netherlands is the most no-nonsense, they’ll say the Westfries (a regional identity). So once we learned one of the most famous Westfriesians joined Atlanta United FC, we became instant fans (as the Westfries are a loyal people too).
Our Headquarters in the US is based in Atlanta
When the time came to choose a city for our home base in the US market, Atlanta was an easy sell. We were drawn in by the Southern charm and vibrant culture, combined with Atlanta’s position as a center of regional and global business. We wanted the chance to make our mark and get involved in the growing tech hub.
We love soccer (our office garden has its own custom pitch) and are already proud supporters of Dutch top-flight team AZ Alkmaar.
A bit of Betty Blocks history: Our founders Chris and Tim have been loyal AZ supporters for life, attending all the games together with their dad way before the Betty Blocks days. So, you can imagine that when we took on AZ as a client to rebuild their website experience, it was a big personal milestone and probably one of their favorite moments in the history of their entrepreneurial venture together.